Have you been loyal to something for too long?
Clothes from a certain retailer, cars from a certain manufacturer or even a brand of cologne. If you think about it, you can probably come up with many examples. Everyone can. When we find something good, useful or tasty, we tend to stick with it and probably talk about it with friends. That’s true loyalty my friend.
But… customer loyalty has had a rough time… In many ways loyalty has suffered in our digital age. The biggest challenge was to respond in new ways to encourage customers’ loyalty.
Due to that…. digital loyalty was born! And with digital loyalty… things have never been easier! Under digital loyalty; mobile loyalty programs started taking most of the attention.
A mobile loyalty app offers all the advantages you expect from a digital loyalty card, but without the drawbacks. They are increasingly the option of the more forward-thinking merchants. They are also more convenient than plastic loyalty cards, as they sit on a device that most of us use to run our daily lives and they can’t be lost, forgotten, or accidentally put in the washing machine.
Loyal customers are worth their weight in gold!”